Media Trust brings together over 200 women to celebrate International Women’s Day
Posted 8 March 2017
On 8 March 2017, Media Trust celebrated International Women’s Day by bringing together over 200 women from charities that support and advocate for women and girls with some of the most talented women from across the media industry to connect, create and drive change through the power of communication.
It was an early start for 40 charities who convened at Facebook for #HerVoice, a masterclass in using social media platfoms, followed by one-to-one surgery sessions with Facebook staff.
Inspiring and informative - great to be getting advice from Facebook staff at the Facebook office about Facebook!
Corina Pickering, Network Support Officer at Restless Development
In the afternoon, we moved onto Starcom’s office for our Women’s Voices event, where 166 from more 24 charities and volunteers from more than 20 of our corporate partners came together to create campaigns and strategies aimed at giving women and girls a voice.
Each charity spent time with a team of female volunteers, comprising of experts from all areas of the media industry, and worked together on a brief based around a communications challenge the charity was facing.
It is great to feel that the skills I use everyday and the expertise gained over many years' in the media, can be of huge benefit to a charity working on a shoestring budget
Sarah Williams-Robbins, Head of Communications, A+E Networks UK
It was an inspirational afternoon, full of passion and creativity. Our media volunteers shared their skills and networks to make a difference and in just 90 minutes our charities were leaving with film treatments, digital strategies, PR campaigns and content strategies.
What a fabulous way to spend International Women’s Day; to get to meet experts for advice and guidance. We have received great insights on how to go about our new campaign.
Special thanks must go to our guest speaker and Guardian Journalist, Maggie O’Kane, who spoke about the issue of FGM and her Guardian campaign. We would also like to say a huge thank you to all of our corporate members who took part in the event, and especially to Starcom and Facebook for hosting the events.
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