Building confidence
Usman Butt was one of the nine alumni to speak at the event. After leaving the programme, Butt successfully pitched his documentary idea to BBC Panorama. He was subsequently hired by the team to work on the documentary Aleppo: Life Under Siege, which was broadcast on BBC One in September 2016.
Speaking at the event, Usman said: “Before [London]360, I would never have thought to walk up to a broadcaster and say hey, please hire me, I’ve got this great idea!” He continued: “After leaving 360 I literally walked into Panorama and said you have to take this [idea] and you have to take me. It was only at the end of my time at Panorama, I sat down with the head of BBC Arabic’s documentaries and he said ‘you do realise that no one walks in off the street and pitches to BBC Arabic like that.’ 360 gave me that confidence. I can film, I can edit, I can do stories, I can do all kinds of things. Now I can sit with guys who have 20, 30 years experience and they have to take me seriously. That’s what 360 did, it forced them to take me seriously.”
Butt concludes: “Diversity is strength. It’s so important that people from diverse communities are given opportunities to succeed in the highly competitive media industry. It’s imperative that we strive to achieve diversity in broadcast media, both in front of and behind the camera. It is also equally important that there is diversity in filmmaking, producing and in the pipeline for all positions. I support the great work of Media Trust and hope to see many more people from diverse backgrounds succeed and be heard in the media.”