Digital Summer School 2022

Media Trust’s Digital Summer School is a three-week online course where you’ll learn how to create compelling content that connects with your audience.  

Charities have told us they struggle with creating content. In fact, it’s one of the top three comms challenges facing the charity sector*. 

We get it! It’s time consuming and can feel like a never-ending task. Our Digital Summer School will support your charity in crafting your story, creating content with impact, and amplifying your voice in a digital world.  

Our digital and charity experts will provide specialist training and mentoring – helping you take your content and comms to the next level.  

Ready to dive in? There’s never been a better time to invest in your digital skills. You’ll soon be producing consistent, relevant and engaging content that will hit the mark with your target audience. 

Don’t just take our word for it! 100% of participants from our Digital Spring School last year increased the use of digital tools and platforms at their organisations. 

*2021, Media Trust Charity Communications Survey in partnership with CharityComms. 

Course outline 

Week by week themes 

Digital Summer School will run across three weeks with each week covering a different theme: 

Costs 

Micro charities (under £0.5m): Free   

Small charities (£0.5m – £1m annual turnover): £85  

Medium charities (£1m-£5m annual turnover): £185  

Large charities (£5m-£10m annual turnover): £285  

Super charities (£10m+ annual turnover): £385  

Places are limited. There is a 10% early bird discount on all tickets purchased on or before 27 May 2022. Costs are subject to Eventbrite fees and tax. Applications close 13 June 2022. 

This course is designed for charity professionals, volunteers or trustees who:  

• Have responsibility for the day-to-day management of their charity’s digital communications 
• Have a good understanding of how social media platforms including Twitter, Facebook, Instagram and websites work (this is not a beginner course) 
• Have the support of senior leadership to innovate the way your charity uses digital to engage your audience 
• Are passionate about learning new strategies and ideas to strengthen your digital communications and help your charity stand out online 
• Can dedicate 3-5 hours a week over three weeks between 4-22 July 2022 
• Have not attended previous Digital Spring/Summer Schools run by Media Trust 
• Represent a charity whose work supports, campaigns and advocates for women and girls

Each week of the course is designed to build on the previous week. Participants will gain from the continuity of working with the same group members for peer-to-peer learning and support in their small group mentoring sessions. Therefore, individual participants need to commit to attending the full three weeks. Where this isn’t possible for a particular session because of holidays, caring responsibilities and/or heavy workloads, you can nominate another colleague from your organisation to attend in your place. 

Important Dates  

Applications open: 23 May 2022 

Early Bird discount finishes: 27 May 2022   

Applications close: 20 June 2022 

Welcome packs sent out: Week commencing 20 June 2022  

Course begins: Week commencing 4 July 2022   

We will confirm your place on the course following payment. To guarantee your place, payment must be made via Eventbrite when registering with either a Credit/Debit card or PayPal. To discuss other payment options, contact trainingandevents@mediatrust.org 

Our commitment to equalities and inclusion

Digital Summer School is open to charities that support women and girls, including and in particular those from underrepresented backgrounds e.g. lesbian and bi women, trans women, disabled women and women of colour.

At Media Trust, we proudly work to ensure our programme and event environments feel safe, supportive and inclusive for all of those taking part. And we ask that partners and participants help us to do the same.