Making TikTok work for your charity in 2026

This session is fully booked.

TikTok is now one of the fastest-growing platforms for news, campaigning and social impact. But for many charities, TikTok can still feel confusing, time-consuming and out of reach.

This free one-hour session will demystify TikTok and show how charities can create engaging, effective short-form videos without big budgets, specialist kit or dedicated video teams. You’ll explore what’s working on the platform right now, and how to turn simple ideas into content that cuts through.

Whether you’re brand new to TikTok or want to improve what you’re already posting, this practical session will give you the confidence to not only get started, but to keep going!

What you’ll learn

In just one hour, you’ll get a clear, up-to-date picture of how charities can use TikTok effectively in 2026. We’ll cover:

• What helps TikTok videos cut through right now
• The most effective short-form video styles for charities
• Simple filming and editing techniques to hook viewers
• How to create engaging content without big budgets or specialist teams
• Practical tips for getting started quickly and consistently

Event details

• Location: Online
• Time: 1 hour
• Price: Free

Who should attend?

Perfect for staff working on charity comms, campaigns and digital who want to explore TikTok but aren’t sure where to start. No prior TikTok experience needed.

Meet your expert trainer

Richard Roaf is the founder of VideoRev and has spent over a decade helping charities and campaigners create effective short-form video for social media. His work has reached over 100 million views, and he has trained teams from organisations including Greenpeace, Amnesty International and Save the Children.