Accessible content creation for charities

Why accessible content matters

Did you know around 20% of the population live with a disability? Yet despite this, much of the content we create online still isn’t fully accessible. Whether it’s a newsletter that’s isn’t screen reader friendly, or a social media post without alt text, many people can be unintentionally excluded from your charity’s messaging due to inaccessible content.

What you’ll learn

In this practical workshop, we’ll show you how to create simpler, clearer, and more accessible content for your charity. Key topics will include ensuring proper colour contrast, understanding the pitfalls with digital documents, writing in plain English, and optimising your content for ultimately readability. You’ll also gain insights into how small changes can make a significant difference in accessibility and usability, enabling more people to engage with your message.

We’ll explore:

• The importance of accessible communication and why it matters for your charity.
• How to improve accessibility across key channels like websites, social media, and newsletters.
• Practical steps to make your charity’s content more inclusive for all audiences including disabled users.
• Tools and resources to help assess and improve your content’s accessibility.
• How to improve your confidence in designing accessible content that broadens your charity’s reach and impact.

Event details

• Location: Online
• Time: 10:00-12:00
• Price: From £36

Who should attend?

This session is perfect for charity staff responsible for content creation, communications, or marketing.

Remember, creating accessible content is an ongoing commitment! This workshop is designed for beginners, focusing on simple, practical steps you can take right now to make a big difference. There is no one-time fix for accessibility. Rather, it’s about gradual improvements that help your charity create content that enables people rather than disables.

Meet your expert trainer

Jodie is the Marketing Manager at Media Trust and specialises in inclusive and accessible communications. She has extensive experience working across charities of all sizes for the past decade and has a passion for disability advocacy and accessible content.

Having worked in the mental health sector for over five years, Jodie brings a unique perspective to her training, combining her professional background in counselling and therapy with her expertise in comms. She loves to support charities in improving their approach to accessibility and language, ensuring that their messaging reaches and resonates with the widest possible audience.