Insider Tips for Charity Websites

Is your website in need of some TLC? Websites are critical to a charity’s digital presence, but they require care and attention to have impact. Whether you’re planning a complete redesign or a simple refresh, our panel of experts are here to get you thinking. We’ll be sharing quick and easy ways to plan your web content, practical strategies for briefing a volunteer or working with a web developer, and creative ways to get visitors to your site in the first place!

After the panel discussion, there will be plenty of time to ask the experts your questions and get valuable insight into the challenges you’re facing.

The panellists will discuss key topics, including:

• how to develop a new website that aligns with your charity’s mission and goals
• strategies to increase visitor traffic and engagement
• crafting a compelling content strategy that resonates with your audience

This event will be run as part of Websites Unlocked, a Media Trust programme helping UK charities optimise their websites.

The panel

Andrew Davis is renowned for delivering engaging, practical and inspirational digital comms training, working with Media Trust for 10 years to build the UK charity sector’s digital comms skills, ambitions and confidence. Andrew’s digital career spans over 20 years. After working as a chatroom moderator on Pop Idol and Liverpool Football Club, Andrew served as producer for the digital station BBC Radio 1Xtra. He then went on to be a manager for Myspace.com, where he helped launch its UK Marketing and Content division before he started training and consulting.

Lauren Pope is an independent content strategist for charities, arts and culture organisations, and non-profits. She’s worked in content and digital since 2007 and has delivered projects for some of the world’s biggest brands, including Adidas, American Express, Microsoft, and Tetra Pak. She started her own consultancy—La Pope—in 2018 to focus on helping organisations that put people and planet before profit build digital experiences that make the world a little bit better, fairer, or more beautiful.

Suzy Poole is the Healthy Minds Project Manager at the charity Mind in Bradford. Suzy is a fully-trained journalist and worked as health reporter on the Bradford Telegraph & Argus before moving to corporate and charity communications. She is driven by the need to raise awareness of available help and support and enjoys creating opportunities for people to make their voice heard.

Thomas Nadin is the Co-Founder and Technical Director of Few and Far. Tom once created one of the ‘Best inventions of 2015’ as voted for by Times magazine and has previously been a technical lead at agencies across both Leeds and London. Tom has a degree in Software Engineering and has developed platforms and systems for clients including Harley Davidson, National Rail, Stokke, St. George’s Crypt and Mind in Bradford.

Level 

Beginner/Intermediate: this session is designed for charity professionals who have communications or digital as part of their job role. You might have full, partial or total responsibility for the management of your charity’s digital communications or website.

There is no preparation required, and no technical knowledge of website design or development is necessary.