Join us for a free online digital marketing workshop for charities, in partnership with the Marketing Trust. This is a...
Pitching in a Pandemic – waiting list now open
Wednesday 17 June 2020 10:30 - 12:00
Pitching in a Pandemic
On Wednesday 17 June, as part of our Virtual Digital Communications Training Series, Media Trust will be running a free webinar supported by the BBC on how to get your charity’s story into the news. Join us and learn directly from three leading journalists ‘How to pitch in a pandemic’.
- Understand how the newsroom/news cycle works
- Understand what makes a newsworthy story – how to get your story to cut through ?
- Learn what journalists want and how to pitch to them
The webinar will begin with a series of presentations, followed by a live curated question and answer session with three journalists. Simply register for the event and submit your question in the form when prompted.
The session will cover:
How the media works
Gain unique insight into the news cycle and discover how different newsrooms operate.
Find out how to catch a busy editor’s eye and what makes a good pitch.
Providing content in lockdown
Learn the do’s and don’ts of a media interview conducted on platforms like Zoom or Skype and practical tips for creating video content yourself using just a smartphone.
This is open to anyone who wants to pitch your charity’s story to the media.
Bridget Harney – Editor with BBC Radio Current Affairs in charge of two international documentary strands, Crossing Continents (Radio 4) and Assignment (BBC World Service)
Note: Webinar link will be released to delegates ahead of the event