TikTok for Charities: How to create content that reaches and connects

How does it work?

Join Hannah Schneider, Creative Strategist at TikTok, for a free, hands-on 90-minute masterclass designed to help charities make the most of TikTok. 

Whether you’re new to TikTok, have an account but aren’t sure what to post, or are struggling to reach the right audiences, this session will give you practical ideas and tools you can apply to your own content. 

The masterclass will combine clear guidance, examples and simple exercises, followed by an opportunity to ask Hannah your questions and get advice on your specific challenges. 

You’ll leave with core principles for creating more engaging TikTok content, as well as ideas you can start putting into practice straight away. 

What will the session cover?

This session will explore how you can create content for your organisation that reaches the right audiences and connects, without needing a big budget or dedicated content team. 

The session will cover: 

• Reaching the right audience
• Finding content ideas
• Creating engaging videos
• Learning what works

Who can attend?

This masterclass is aimed at small and medium-sized UK-based charities, CICs and social enterprises, particularly those with limited communications capacity, budgets or dedicated social media resource. 

Meet your expert

Hannah Schneider, Creative Strategist at TikTok 

Hannah has partnered with brands and businesses to help them grow on the platform. With over 10 years’ experience in social media management, creative strategy, video production and content creation, Hannah has a passion for community building & the weird and wonderful fandoms you can uncover online. 

Find out more 

If you have any questions about the event or the registration process, including any access requirements, please contact the Volunteering Team at volunteering@mediatrust.org.