Thursday 5 October 2017 10:00 - 16:00
Charities often fail to leverage their greatest asset - their stories. Good storytelling can make a real difference to the way charities and social enterprises are seen by funders and beneficiaries alike. People who have been helped, problems that have been solved, small teams punching way above their weight - it all helps to demonstrate the impact of your work, but is a skill that often needs to be developed.
This new practical workshop will help you identify your impact stories, define your key messages and guide you to be able to communicate them to the right people, on the right medium at the right time. Greater focus on storytelling will ensure you stand out from the crowd and grow your organisation.
Dr Darrell Jaya-Ratnam began his career as a civil servant in the UK Ministry of Defence, before joining leading strategy house McKinsey and Co Inc, and then founding his own strategy practice (DIEM Consulting) in 2002. Over the last 20 years he has helped a range of central and local government departments, corporates, SMEs and charities develop their strategies. He lectures on corporate and marketing strategy at Birkbeck College, University of London.
Ruth Peacock is an experienced journalist, with more than 20 years at the BBC as a reporter, correspondent, producer and editor. Since leaving the BBC, she has worked as a journalist, PR consultant and media trainer with various clients including the Media Trust, Future Leaders Trust and Street Child United, securing wide coverage in the UK and globally.
Participants should bring:
The training would be of interest to people involved in communications, marketing, advertising, fundraising and operations.
Participants should bring:
If you’re running late due to traffic or delayed trains or you get lost don’t panic! Give us a call on 0207 871 5655.
If you’d like to cancel the course, please check our cancellation policy below and email trainingandevents@mediatrust.org
You don’t have to print and bring your ticket. Just turn up on the day. It’s that easy!
When you book, we will have all of your details in our system.
Booking terms and conditions
Payment
Payment must be received before the course date otherwise delegates risk not being accepted on the day. Please let us know if you have not received an invoice within 10 working days of your booking.
Bookings made within 10 days of the course date must be paid by credit card only, via our website or over the phone.
If your fees are not paid within 10 days of the course, we may have to reallocate the place to another delegate.
Payments can be made by credit card, cheque (payable to ‘the Media Trust’), BACS transfers, through our website or over the phone on 0207 871 5600
Cancellations policy
All cancellations must be made in writing to Training and Events, via email to trainingandevents@mediatrust.org or writing to Media Trust, Block A, Ugli Building, Wood Lane, W12 7SB.
Please include your booking details including organisation name, title of course, delegate contact details and booking number (if booked through the website).
If you wish to send a substitute delegate, please call 020 7871 5600 or email trainingandevents@mediatrust.org to discuss the changes.
Cancellation period
If you need to cancel your booking:
A substitute delegate is always welcome, and this will not incur any cost, please let us know such changes as soon as possible.
It may be necessary for reasons beyond Media Trust’s control to change the content, speakers or timings of events. If Media Trust has to cancel a course, we will offer you an alternative date, or a full refund.
Unfortunately Media Trust cannot accept liability for transport disruption or individual transport delays.
Booking a Media Trust event indicates acceptance of our booking conditions.
Yes, your ticket is transferrable. However, you will need to let us know beforehand.
If you’d like to give your place to a colleague, drop us an email to trainingandevents@mediatrust.org
You can choose to show “other payment options” at the bottom of the order page on Eventbrite. Once selected, simply choose “send invoice”.
Our Finance team will then send an invoice onto you.
Bookings made within 10 days of the course date must be paid by credit card only, via our website or over the phone.
Individuals should select the small organisation ticket type.
If you’d like us to run this training with a group of your staff just let us know.
Simply, get in touch with our training team and they will help you to create a tailored course for you. Email bespoke@mediatrust.org or call 0207 871 5600.
To secure your place on this course, register today via our Eventbrite page.
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