« Back to Resource Hub

Communicating Complex Eco Issues in the TikTok Era

Earthtopia - 33Seconds logo

5 October 2023

by Earthtopia

at 33Seconds.

Video

Video

Struggling to simplify complex environmental messaging without sacrificing depth and accuracy? Avoiding climate jargon while inspiring action can be challenging.

Watch our masterclass led by 33Seconds, creators of Earthtopia, one of TikTok’s largest eco-communities which is bigger than Greenpeace, WWF & Extinction Rebellion put together. You’ll learn how to engage and mobilise your audience through compelling content and effective PR and social media strategies.  

Climate change is a sector-wide issue and affects us all. Whether you work for an environmental charity or project or you’re simply passionate about climate change and want to learn more, watch this masterclass to gain insights, tactics and practical guidance.

Watch here

This masterclass is part of the Weston Communicating Climate Programme, which supports UK environmental and climate charities to enhance the reach, power and impact of their communications.

Was this resource helpful?

Related Resources

Why intersectionality matters for charities

There is no such thing as a single-issue struggle, because we do not live single-issue lives. Audre Lorde You might have heard the term ‘intersectionality’ recently. Maybe you’ve seen it in a book, on social...

Posted 9 July 2024

Four people are standing side by side with their arms around each other. They are wearing colorful clothing: a pink coat, an orange fringed jacket, a magenta coat, and a purple coat. A camera hangs from the shoulder of the person on the left. Their faces are not visible.