Getting started with social search
Did you know Gen Z are using social media as their primary search engine? Here's how you can start thinking about search and your social channels.
Posted 16 March 2023
Video
In this film, Judy Ling Wong, environmentalist, and President of the Black Environment Network, shares her top tips on diverse climate storytelling, including the importance of having clearly defined objectives, respecting cultural differences, and working in equal partnership with case studies.
Recognising that the most impacted in society are likely to be the least represented in the narrative on climate change, Judy Ling Wong encourages charities to understand how to meaningfully reach, listen to and involve marginalised communities.
Media Trust’s Conquering Climate Comms Series
With the years to come being crucial for climate change, how can charities effectively contribute to a meaningful dialogue and inspire audiences to act? We’ve got you covered.
This film belongs to our growing Conquering Climate Comms series and offers expert advice for environmental organisations from thought leaders working across the sector. Each film explores a key area of climate communications and provides practical recommendations.
Produced as part of the Weston Communicating Climate programme, these films have been made possible thanks to funding from the Garfield Weston Foundation.
Was this resource helpful?
Related Resources
Four reasons why your charity shouldn’t ignore streaming
Livestreaming isn't just for gamers - it's a powerful tool that can help your charity connect with supporters in a cost-effective and informal environment. Explore four reasons why your team should give streaming a chance.
Posted 22 February 2023
Good digital comms during a cost-of-living crisis
Here are our tips on how you can use your social media during a cost-of-living crisis.
Posted 1 February 2023
