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Open in new tab Building your charity’s Theory of Change: A beginner’s guide
Struggling to communicate your charity’s impact clearly? This beginner's guide will help you build a strong Theory of Change
Posted 14 May 2025
25 February 2017
by Media Trust
Guide
20 minute read
From fundraising to volunteering to using your services or attending your events, it is vital that you “market” what you offer and develop messages about your organisation that will resonate with the audiences that matter to you.
Find out more about developing your messages in this guide.
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This guide was originally created as part of our MyCommunity project. It was delivered in partnership with Locality and funded by the Department for Communities and Local Government (DCLG).
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