Why writing in plain English matters for charities
A practical guide to using plain English to cut through the noise, reach more people, and make every word count.
Posted 23 June 2025

Want to know how your charity could utilise influencer marketing to expand your reach? Check out this presentation from creative agency, eight&four.
Influencer marketing is a form of collaborative marketing with an influential person to promote something. It could be a product, service, or campaign.
If your charity is thinking about embarking on influencer marketing then eight&four’s presentation is great place to start. It includes best-in-class examples and approach, to current talking points.
Eight&four is a creative and media agency with years of experience in the charity sector, working with clients such as British Heart Foundation, Marie Curie and Ronald McDonald House Charities.
A practical guide to using plain English to cut through the noise, reach more people, and make every word count.
Posted 23 June 2025
How to make every minute of your limited schedule count.
Posted 23 June 2025
Top tips for sharing your volunteering experience loud and proud
Posted 4 June 2025