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Open in new tab Getting started with social search
Did you know Gen Z are using social media as their primary search engine? Here's how you can start thinking about search and your social channels.
Posted 16 March 2023
18 February 2017
by Media Trust
Guide
20 minute read
Social media is a great way to reach out to new users and supporters and engage with them. Focus on two main aspects; creating shareable content and engaging with your audience to make the most of the platform. Find out more about how you can raise your social media profile in this guide.
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Remember, the ‘social’ is the most important thing here. The ‘media’ is secondary. Things change so quickly in the social media world, that it’s better to focus on your audience, engaging with them and building relationships. Don’t get caught up in the technology, that’s not the important part.
This guide was originally created as part of our MyCommunity project. It was delivered in partnership with Locality and funded by the Department for Communities and Local Government (DCLG).
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