Building your charity’s Theory of Change: A beginner’s guide
Struggling to communicate your charity’s impact clearly? This beginner's guide will help you build a strong Theory of Change
Posted 14 May 2025

Unlock your charity website’s full potential!
Having an up-to-date and accessible website puts you in the best position to raise awareness of your cause, recruit volunteers, and increase your fundraising. But managing a website can be hard, particularly when you don’t have a big budget or an in-house digital expert to turn to. Fortunately, you don’t need to throw your current website away and replace it with a shiny new one. You just need to spend some time with it, provide a little TLC with our support, and it’ll start to work wonders for you.
That’s why Media Trust, in collaboration with digital experts, Few and Far, have created a toolkit specifically aimed at small charities with little to no budget.
The Websites Unlocked Toolkit aims to help your organisation optimise your website with the latest low-cost tools and strategies, improving its accessibility and impact, and motivating your stakeholders to take action.
Through this toolkit, you will:
About the WCIT Charity
Websites Unlocked is funded by the WCIT Charity who work with a wide range of non-profit organisations and aims to help them get the best from IT. It is committed to strengthening communities and using the power of technology for good. Every year, the WCIT Charity supports a variety of charities through its grant-making programme and by providing pro bono support to a multitude of organisations.
Struggling to communicate your charity’s impact clearly? This beginner's guide will help you build a strong Theory of Change
Posted 14 May 2025
Packed with expert advice, practical tips, and industry resources, this toolkit is designed to help support under-represented talent step into advertising with confidence.
Posted 16 April 2025
You’ve got the idea - now let’s plan a charity livestream that runs smoothly and gets great results.
Posted 15 April 2025