Festival of The Girl

Marketing expert needed to help create strategy for young girls’ initiative

We want to reach a million girls in the next five years and we can't do that without a strong marketing strategy in place. Although we have a lot of content, ideas and plans we need a marketing expert to help bring that to life and to help with our outreach. Being that our festivals are aimed at 7-11 year olds our main audience when we're marketing is adults (parents, teachers etc).

We hope to work with someone who can:

  • Create a marketing strategy to allow for growth in all areas of our non-profit
  • Create a social media strategy and advise/ help with content
  • Support with tailoring messages for different audiences such as parents / carers and potential sponsors / partners
  • Deepen our understanding of our audience needs and support with creating specific copywriting and marketing materials
  • Support/understanding with working with paid advertising and how it might benefit us

Success would be measured by improved marketing materials and clearer communication, helping to reach more parents / carers / teachers and diversify funding.

In depth Project: 13-16 hours

Children and Young People | Mentoring | Remote or Face to Face

Skills requested

Marketing Marketing strategy

Website User experience