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How charities can create more video content with a small team

Creating regular video content can feel overwhelming, especially if you’re working with a small team and limited resources. The good news is that you don’t need expensive equipment, a professional production crew or hours of editing time...

Posted 27 August 2026

A mobile phone on a tripod, filming 3 people who are each holding an object.

How charities can create video content that engages young audiences

Young people are one of the most connected audiences online, but reaching them requires more than simply posting regularly. Young people are increasingly discovering charities through social media, often long before they visit a website,...

Posted 30 July 2026

Three young people outside. One is holding a mic, interviewing another, whilst a third films.

How charities can use framing techniques to create values-led stories

Why great messages don’t always land, and what your charity can do instead.

Posted 18 March 2026

A pair of hands are typing on a grey laptop next to a notepad and pen. The person typing is wearing a bright green jumper.

Why writing in plain English matters for charities

A practical guide to using plain English to cut through the noise, reach more people, and make every word count.

Posted 23 June 2025

A person with an orange jumper on is typing on their silver laptop. Next to the laptop is a notebook and mug.

Conquering Climate Comms Series

With the years to come being crucial for climate change, how can charities effectively contribute to a meaningful dialogue and inspire audiences to act? We’ve got you covered. These films belong to our growing Conquering Climate...

Posted 5 December 2023

The art of AI prompt writing for charities

This guide delves into the importance of AI for your charity and offers examples of prompt formulas to amplify the impact of your copy and imagery.

Posted 11 July 2023

Close-up of a robot's hand typing on a laptop.

Seven lessons we can learn from small charities

Whether you’re in the charity sector or not, there are valuable lessons we can all learn from how small charities communicate their messages 

Posted 19 June 2023

5 people sat around a table, laughing and working together.

Tips for retaining new volunteers from the Big Help Out

We’ve put together some tips on how you can use digital marketing to turn first-time volunteers into long-term supporters. To mark the King’s coronation on Monday 8 May, some of Britain’s biggest charities have come...

Posted 3 May 2023

A group of people huddled up.

Tips for attracting new volunteers online for the Big Help Out

We’ve put together some tips to help you attract and retain new volunteers for the Big Help Out.

Posted 6 April 2023

Getting started with social search

Did you know Gen Z are using social media as their primary search engine? Here's how you can start thinking about search and your social channels.

Posted 16 March 2023

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