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Content Marketing

28 Mar

Wednesday 28 March 2018 10:00 - 16:00

Creating and delivering great content with your audiences in mind is key to marketing success. This course will help you learn how to strategically approach your marketing with relevant and valuable content at the heart of your plan.

Working with top experts and other charity professionals, this interactive session will teach you what content works well and how to harness the power of content, even with limited time and resources. You will also find out about how to inspire action through your content and how to reflect and measure the success of your content marketing. This course is ideal for you if you want to make sure your marketing is content-driven and really captures your audiences.

It was much more in depth and strategic than any training I've ever received.

Brook

At the end of this training you will:

  • Learn the key principles of creating a successful content strategy
  • Understand what content works and how to come up with great ideas for content
  • Find out about some of the tools available to make content creation as easy as possible and how to measure the success of your content marketing

Who should attend?

The course would benefit charity/voluntary organisation marketing professionals, managers, trustees with experience in marketing but looking for some inspiration and guidance on how to produce great content with a limited budget and resources.

Definitely helped me understand how to structure content campaigns and the focus of the audience.

Lucidica

Do I need to bring anything with me?

You don’t have to bring anything specific for this course.

What if I’m late/ cannot make it?

If you’re running late due to traffic or delayed trains or you get lost don’t panic! Give us a call on 0207 871 5655.

If you’d like to cancel the course, please check our cancellation policy below and email trainingandevents@mediatrust.org

Do I need to print my confirmation email?

You don’t have to print and bring your ticket. Just turn up on the day. It’s that easy!

When you book, we will have all of your details in our system.

Cancellation and Booking Policy

Booking terms and conditions

Payment

Payment must be received before the course date otherwise delegates risk not being accepted on the day. Please let us know if you have not received an invoice within 10 working days of your booking.

Bookings made within 10 days of the course date must be paid by credit card only, via our website or over the phone.

If your fees are not paid within 10 days of the course, we may have to reallocate the place to another delegate.

Payments can be made by credit card, cheque (payable to ‘the Media Trust’), BACS transfers, through our website or over the phone on 0207 871 5600

Cancellations policy

All cancellations must be made in writing to Training and Events, via email to trainingandevents@mediatrust.org or writing to Media Trust, Block A, Ugli Building, Wood Lane, W12 7SB.

Please include your booking details including organisation name, title of course, delegate contact details and booking number (if booked through the website).

If you wish to send a substitute delegate, please call 020 7871 5600 or email  trainingandevents@mediatrust.org to discuss the changes.

Cancellation period

If you need to cancel your booking:

  • 1 month or more before the course, you will be entitled to a full refund
  • Up to 10 days before the course, you will be entitled to a 50% refund or be able to change your booking to an alternative course taking place within the following 3 months. The alternative course must be rebooked on the day of cancellation
  • Up to 9 days before the event, or if you do not attend the event, you will not be entitled to a refund
  • The cancellation period applies to all early bird tickets, however these tickets can only be transferred to another early bird ticket price.

A substitute delegate is always welcome, and this will not incur any cost, please let us know such changes as soon as possible.

It may be necessary for reasons beyond Media Trust’s control to change the content, speakers or timings of events. If Media Trust has to cancel a course, we will offer you an alternative date, or a full refund.

Unfortunately Media Trust cannot accept liability for transport disruption or individual transport delays.

Booking a Media Trust event indicates acceptance of our booking conditions.

Can I give my place to someone else if I can no longer attend the training?

Yes, your ticket is transferrable. However, you will need to let us know beforehand.

If you’d like to give your place to a colleague, drop us an email to trainingandevents@mediatrust.org

Can I pay via invoice?

You can choose to show “other payment options” at the bottom of the order page on Eventbrite. Once selected, simply choose “send invoice”.

Our Finance team will then send an invoice onto you.

Bookings made within 10 days of the course date must be paid by credit card only, via our website or over the phone.

Which ticket type should I choose if I’m attending the training as an individual and not part of an organisation?

Individuals should select the small organisation ticket type.

Do you offer a tailored version of this course?

If you’d like us to run this training with a group of your staff just let us know.

Simply, get in touch with our training team and they will help you to create a tailored course for you.  Email bespoke@mediatrust.org or call 0207 871 5600.

Book your place

To secure your place on this course, register today via our Eventbrite page.

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