How charities can get started on TikTok

14 May

Thursday 14 May 2026 10:00 - 12:00

Take your first confident steps on TikTok and reach new audiences

Do you want to reach new audiences and build an engaged community passionate about your cause? Join this TikTok for charities webinar and take your first confident steps onto one of the world’s most powerful platforms for storytelling and social change.

TikTok is unlike any other social media platform, which can make it feel daunting. But with the right foundations, it’s one of the most rewarding places for a charity to show up. In this 2-hour webinar, we’ll cover everything you need to get started, from what to consider before setting up your account, to how other charities are finding success, to coming up with your very first video ideas.

You’ll leave with the knowledge, inspiration, and a clear next step to make TikTok work for your charity.

If you are a People’s Postcode Lottery grantee and the session is fully booked or your code isn’t being accepted, please email osianb@mediatrust.org to be added to the waitlist.

It has made us reconsider our social media/comms strategy as it shows just how valuable TikTok is as a tool. It showed me that there is so much more potential there.

Event details:

  • Location: Online
  • Time: 10:00-12:00
  • Price: From £48

What you’ll learn:

In two hours, we’ll cover:

  • What makes TikTok distinct from other platforms and why it matters for charities
  • What to consider before setting up an account, including tone, audience, and capacity
  • How other charities are using TikTok successfully, including real examples to demystify how charities can grow on the platform
  • Basic content formats and simple ways to come up with your first video ideas

Who should attend?

This training is designed for anyone in charge of their charity’s TikTok account or looking to set up a TikTok account for their charity but are unsure where to start.

Level:

Beginner/Foundation

Meet your expert trainer:

Oli Hills is CEO of Nonsensical, TikTok Marketing Agency. Working with major brands like Semrush, KP Infinity, UNiDAYS, HSBC UK, Uber Eats and Huel, Nonsensical get them impact on the platform. The team at Nonsensical are experts with all aspects of TikTok whether creating content, activating paid media campaigns, influencer marketing or social selling through TikTok Shop.

Oli is also a trustee for Kids Village, a charity creating the UK’s first holiday village for sick children and their families as well as sitting on the Digital and Innovation Board at BMet College.

Book your place

To secure your place on this course, register today via our Eventbrite page.

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