Maximise Your Social Media Masterclass

12 Apr

Friday 12 April 2019 14:00 - 16:30

As part of our Stronger Voices programme, Media Trust has teamed up with social media experts from mental health charity Mind and the Time to Change campaign for this free social media masterclass, designed especially for charities in the equality sector.

We live in a nation addicted to social media. 41% of adults in the UK use Facebook daily and 11% use Twitter. This presents a massive opportunity for charities. Get your social media strategy right and it can be a powerful, low cost way to engage with stakeholders and shift public perceptions and narrative around social issues. 

Learn from charity experts

Mind and the Time to Change campaign are both leaders in the charity social media sphere. 

In 2018, Mind was the fastest growing charity on Twitter and Time to Change’s #asktwice campaign filled social feeds across Instagram, Facebook and Twitter. Both are getting it right in a busy digital space, which in 2019, is no mean feat.  

Join social media experts from Mind and Time to Change for a special masterclass as they share their insights and recommendations on how you and your charity can thrive social media.  

*** This masterclass is specifically for equality organisations. Please check your eligibility below. *** 

This masterclass will help you to:

  1. Maximise your organisation’s use of social media with limited resources 
  2. Engage hard to reach audiences  
  3. Create innovative social media campaigns that have meaningful impactful longevity 

After the Masterclass, social media experts from Mind and Time to Change will be on hand to give you 1-2-1 advice and ideas on your social media profile, activity and campaigns.


  • 14:00 – 14:15 Arrivals and refreshments 
  • 14:15– 14:20 Intro to Media Trust & Stronger Voices 
  • 14:20  15:30 –Mind & Time to Change Social Media Campaign Planning masterclass  
  • 15:30 – 16:30 – 1:1 surgery sessions and networking opportunity 

Attendance Eligibility:

To attend this Masterclass, your organisation must aim to tackle discrimination in one or more of the following areas, as detailed in the Equality Act (2010).

  • age
  • disability
  • gender reassignment
  • marriage and civil partnership
  • pregnancy and maternity
  • race
  • religion or belief
  • sex
  • sexual orientation


Improver – this masterclass is a good development opportunity for charity professionals who have prior knowledge of social media and are now looking for innovative ways to stand out from the crowd. 

Please note that places will be served on a first come first served basis.  

Find out more: 

To find out more, please contact Project Manager Aimee Dorsett Browne on or call 020 78715674. 


What if I’m late/ cannot make it?

If you’re running late due to traffic or delayed trains or you get lost don’t panic! Give us a call on 020 78715674.

If you’d like to cancel the course, please check our cancellation policy below and email

Do I need to print my confirmation email?

Just turn up on the day. It’s that easy!  When you book we have you in the system already.

You don’t have to print and bring your ticket.

Can I give my place to someone else if I can no longer attend the training?

Yes, your ticket is transferrable, however you need to let us know beforehand. If you’d like to give your place to a colleague, drop us an email to

Which ticket type should I choose if I’m attending the training as an individual and not part of an organisation?

Individuals should select the small organisation ticket type.

Book your place

To secure your place on this course, register today via our Eventbrite page.


More events...

20 Jun

Charity Comms Coaching with Bloomberg

Training and development

Unlock the power of communication and storytelling with free, on-the-spot advice, creative ideas and invaluable feedback from volunteers at Bloomberg...

Logos for World Refugee Day and Refugee Week