Strategies for Success on Social – Edinburgh Masterclass

13 Nov

Wednesday 13 November 2019 09:15 - 14:00

We've teamed up with MediaCom, Campaign magazine's media agency of the decade, for this free insight-led masterclass for Scottish charities which will explore the key strategies for achieving success online.

The masterclass is an unique opportunity for you to receive training directly from digital experts on understanding your online audiences, creating effective social media strategies and how to run successful digital campaigns.

The training will be followed by group mentoring sessions run by MediaCom volunteers which offer a deeper dive into the main themes of the masterclass and allow you to get your specific digital communications questions answered. You will also have an opportunity to hear about digital advertising opportunities direct from local media owners.

Learning Outcomes

Through this masterclass you will:

  • Understand and effectively target online audiences
  • Learn about best use of social platforms with a particular focus on Facebook, Instagram and Twitter
  • Explore tools and techniques for achieving your social media and digital objectives
  • Gain inspiration from other charities and look at best practice across the charity sector
  • Receive advice and mentoring from media and digital experts


This event is aimed at charity professionals who have communications as part of their job role and senior leaders who are interested in developing their organisation’s digital communications. 

Please note that places will be served on a first come first served basis.

What if I’m late/ cannot make it?

If you’re running late due to traffic or delayed trains or you get lost don’t panic! Give us a call on 0207 871 5600.

If you’d like to cancel the course, please check our cancellation policy below and email

Do I need to print my confirmation email?

Just turn up on the day. It’s that easy!  When you book we have you in the system already.

You don’t have to print and bring your ticket.

Can I give my place to someone else if I can no longer attend the training?

Yes, your ticket is transferrable, however you need to let us know beforehand. If you’d like to give your place to a colleague, drop us an email to

Book your place

To secure your place on this course, register today via our Eventbrite page.


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