Our Time
Copywriter wanted to improve our marketing and communication
Our Time supports the 4 million children with a parent facing mental illness, aiming to reduce their risk of developing mental health issues. The charity provides family support, trains school staff, and advocates for policy change while working to de-stigmatise mental illness.
- We need a copywriter to create marketing assets for social media and website.
- We need to improve our ability to sell our training and consulting to a variety of audiences.
- We would like to create a series of campaigns over a one-year period.
Success would be measured by engagement on our website and income generated. This would enable us to achieve one of our strategic aims - greater financial sustainability through income generation. We have a wide range of offers and resources which are ready to market but we struggle with reaching our potential customers. We need to create a market because both the issue we address and the charity itself are not well-known.
Mini Project: 9-12 hours
Children and Young People | Creating | Remote or Face to Face
Skills requested
Copywriting Copy guidelines, Specific audiences, Tone of voice
Marketing Campaign planning, Marketing copy, Storytelling