The YMHF is looking for a Digital Marketing Expert to create, set up and optimise our paid advertising strategy. We provide free support resources for families and schools assisting children and young people with mental health challenges, but those in desperate need often do not know our resources exist. 

We have a small, restricted budget for ad spend, so need expert help to ensure every penny is used effectively to reach our target audiences. 

We are looking for a volunteer with practical experience in setting up, running, and analyzing Google Ads, social media advertising (Facebook/Instagram), and retargeting campaigns.

Success will be measured by achieving a high Click-Through Rate (CTR) and a low Cost Per Conversion for resource downloads and website views.

This expertise will directly allow us to place our immediate guidance resources in front of the families and schools who are actively searching for support, dramatically improving our reach, and ultimately helping us fulfill our mission to provide timely, accessible mental health support to children and young people.

In depth Project: 13-16 hours

Children and Young People | Creating | Remote or Face to Face