urban trailblazer cic
Marketing Consultant: Scaling Impact for Urban Trailblazer CIC
Urban Trailblazer CIC is at a pivotal point where we need strategic marketing direction to align our Gardening and Digital AQA programmes into one cohesive brand identity. While we have the resources—qualified tutors, active community gardens, and successful students—we lack a formal marketing roadmap to scale our impact. We are looking for a volunteer with strategic planning and brand positioning skills who can help us define our target audience and create a high-level marketing strategy. Success for us would be a Strategic Marketing Playbook that outlines our core messaging, identifies our most effective growth channels, and provides a clear 6-month action plan for our team to follow. This direction is vital because it will allow us to move from reactive posting to proactive growth, ensuring that more people in the community discover our AQA courses and that our mission is clearly understood by partners and funders alike.
In depth Project: 13-16 hours
Education | Creating | Remote
Skills requested
Advertising Copy, Campaign insights and optimisation, Media planning
Branding Logo design, Mission, vision and values