Young Citizens

Support Google Ads campaign setup for education charity in exciting new phase!

Young Citizens is a national education charity working to see that every young person is equipped with the skills, knowledge and confidence to take part in their community, democracy and wider society by the time they leave school.

Though we successfully secured the Google Ads grant for non-profits a few years ago, we are not making the most of it. Our existing keyword campaigns have gone off the boil and are in need of a big refresh.

As the charity enters an exciting new phase of development, with the launch of two new school engagement programmes in the 2025–2026 academic year, we want to use Google Ads to target schools in areas of low participation. We would also like it to be a continual source of new teacher leads searching for free and flexible classroom resources.

If you feel like you can help, we'd love to hear from you!

Mini Project: 9-12 hours

Education | Mentoring | Remote

Skills requested

Advertising Campaign insights and optimisation, Paid digital advertising

Copywriting Copy, Specific audiences

Marketing Campaign planning, Google Adwords, Google Analytics, Marketing strategy, Paid digital marketing