13 Free Digital Tools for Charities

We’ve (loosely) grouped them into four areas: Communications, Design, Operations, All-in-one.

Adobe Express

https://www.adobe.com/express/create

Adobe Express is an online tool for quickly creating engaging graphics with a range of features and inbuilt photos. With a range of templates from social media posts to flyers, non- designers can make professional looking graphics in minutes. The free version does leave you with a Adobe Express watermark in the bottom corner, but it is hardly noticeable on most social media posts. It is amazing, quick and intuitive to use, meaning absolute beginners can make a social media post in minutes.

Canva

https://www.canva.com/

Canva is very similar to Adobe Express and the good news is that the free version of Canva doesn’t leave you with any watermarks at all. Whilst it doesn’t have quite the range of Adobe Express, it is still amazingly simple to use with a range of inbuilt icons for creating infographics and a great selection of photos and layouts. Some of the elements do have a cost, but it is unlikely you will ever need to pay for anything.

Pexels

https://www.pexels.com/

Free photos. Want a photo of two bananas in love, Pexels has you covered. On a slightly serious note getting good photos can be hard and Pexels offers thousands of copyright free photos for you to use. Obviously it is better to get your own pictures of the work you do, but there are times when you just need a high quality photo. A word of warning though, you may lose minutes or hours in here…

Tableau Public

https://public.tableau.com/en-us/s/

So although Tableau is listed under design in this guide it is really a highly powerful data visualisation tool which has so much potential for charities. I will be doing a separate piece on data tools, but the reason it is listed here is that it can make boring data into amazingly useful graphics. It can be used for creating interesting financial or impact reports for board meetings or funders, but using geospatial data is where it really excels. Using inbuilt Geo coding it can turn postcodes and other data into interactive maps. Be aware that the free version of this does mean that everything you create becomes public, but it is a great way to experiment with making data more useful and more interesting.

Communications

Hemmingway

http://www.hemingwayapp.com/

“We are all apprentices in a craft where no one ever becomes a master”

No this app won’t make you into Hemmingway overnight, however it can be really useful to pop the text you have just written into the online version of the app and see what it highlights. Hemmingwayapp points out excessive use of adverbs, overly complex sentences and difficult to read sentences. It isn’t perfect, and doesn’t do well with acronyms….but maybe that is a good thing!

Lightful

https://www.lightful.com/

The Lightful Platform is social media management platform specifically designed for good causes. It has much of the features you would expect from a social media platform such as post scheduling across multiple platforms, but Lightful goes much further. It offers a variety of images (300,000+ copyright-free, high-res images) for use in your posts, allows multiple users to collaborate on your social media channels, and it has templates that allow you to build compelling stories for your audiences.

Spotify for Podcasters

https://podcasters.spotify.com/

If you want to create a Podcast but have no idea how to begin well Spotify is a great place to start. It is a free platform and app that allows you to create podcast episodes with multiple people anywhere. You can edit in the app, upload to various channels, add transitions, transcribe into video and more. It is really easy to use, but detailed enough for all but the most advanced podcasters to use, and it’s free!

Headliner App

https://www.headliner.app/

Headliner App allows you to make captioned videos or audiograms with a few clicks of a mouse. Using moving images can be a really good way to engage with a new audience and get noticed on social media. Headliner is extremely powerful and so simple to use. It works best on desktop or laptop computer, but you can create an audiogram in 5 minutes and yes, it’s free. See a very rough example here.

Operations

Sejda

https://www.sejda.com/

Hands up who finds working with PDF’s a nightmare? Unless you have Adobe Acrobat Pro (which isn’t free) it is nearly impossible to edit PDF documents. Of course part of the point of PDF’s is so that they can’t be edited, but what about if you’ve created a form and just spot a small error and you’ve deleted the original? Or what if you need to fill in and return a form such as Small Business Rates Relief, which only comes in a PDF and otherwise you need to print and post it? Well the snappily title Sejda is here to help. An online tool to help you edit PDF’s, Sejda is free so long as you take less than 3 hours per PDF, just upload, edit and download. Obviously you need to be aware of copyright issues!

Trello

https://trello.com/

Trello is an online collaboration tool which helps people to work on projects together where ever they are. It allows you to break a project down into tasks, assign those tasks to people and set deadlines, really handy if you have a remote team or just people that work at different times of the day. It also allows you to upload documents and make comments so you can share ideas as you work. There are lots of these tools around, but Trello is very simple and the free version is more than enough for most small charities.

G-Suite

https://www.google.com/nonprofits/products/apps-for- nonprofits.html

An alternative to Office 365 is Google G Suite, again free for charities, offering similar capabilities for collaboration, openness and increase productivity. Google drive allows you to go cloud based, google docs has you covered for document editing, and google forms is great for gathering information, creating order forms or for quick surveys. It would take some time to make full Office 365 Versus G Suite comparisons, but both offer a huge amount of tools for free to charities. Some of this comes down to personal preference, but Google G suite does make collaborating outside of your organisation a little easier.