CIPR Pitching Webinar
Got a great story for a media publication but not sure how to sell it in? In this CIPR webinar, learn what to consider when you are preparing your pitch, how to tell your charity's...
Posted 24 February 2021

With more of us working remotely than ever before, it is so important that our disabled colleagues are not left out and locked out by inaccessible communications.
Fortunately, the digital platforms and technology we use for work are at their most accessible ever, and are only being developed further as the weeks under lockdown go by.
There are lots of tools for disabled people themselves to make the most of their tech.
If you’re a Microsoft user, check out their Microsoft Accessibility homepage, and dedicated Twitter feed on accessibility. They even have a Disability Answer Desk to get in touch with any questions you can’t find the answers to, whereby a dedicated Microsoft staff member will answer you.
If you’re an Apple user, have a look at their Accessibility resources – scroll down and choose the device you’re using.
There are also really helpful accessibility guides for when you’re using the most popular video conferencing and messaging tools, with information on keyboard shortcuts, using with a screen reader, subtitling, and more.
If you’re looking for accessible information about the Coronavirus and the steps we all need to take like social distancing, for yourself, colleagues, service users, or your network, the Government website has this information in different formats, including:
The impetus is not only on disabled colleagues to use accessible communications; we all have a responsibility to ensure that our meetings and working practices are accessible for disabled people. Here are our eight top tips.
Accessible and inclusive communications and media for disabled people is a key focus here at Media Trust. If you’d like to find out more about our Reframing Disability in News programme, which aims to increase the representation and visibility of disabled people in broadcast news, have a look at our dedicated webpage.
Got a great story for a media publication but not sure how to sell it in? In this CIPR webinar, learn what to consider when you are preparing your pitch, how to tell your charity's...
Posted 24 February 2021
As part of our Weston Communicating Climate programme in partnership with Garfield Weston Foundation, Jeremy Mathieu, the BBC’s Sustainability Advisor, delivered a Climate Storytelling Masterclass for charities working in this space. Here are the key...
Posted 17 February 2021
Writing great copy for your website, email and social media posts is just one aspect of good content marketing. Another important aspect is making your content visually appealing, using photos, graphics or video. Selecting the right visual will really help bring your copy...
Posted 20 January 2021