Google Analytics 4: The terms you need to know, simplified
We've created this glossary of terms to help you get to grips with Google Analytics 4.
Posted 9 May 2023
21 September 2022
by Google Digital Garage
Video
Did you know Google Analytics is changing? Universal Analytics will be retired on 1 July, 2023. Now is the perfect time to find out more about the new platform, Google Analytics 4, and what action you need to take to make sure your website is ready for the change.
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