Harnessing the power of influencers
Want to know how your charity could use influencer marketing? Check out this presentation from creative and media agency eight&four.
Posted 17 January 2020
Want to know how your charity could utilise influencer marketing to expand your reach? Check out this presentation from creative agency, eight&four.
Digital Marketing Strategy Webinar series
Our Digital Marketing Strategy Webinar series consists of three modules designed to help charities to effectively promote their work online, grow and engage audiences and increase their visibility.
Posted 18 July 2019
Digital Objective Builder Template
Do you want to set an objective (or a set of objectives) for your digital work, but not sure where to start? The Digital Objective Builder template asks you questions on your organisational and digital...
Posted 1 July 2019
Journey Mapping Template
The Journey Mapping Template will help you understand how your audiences interact with you through a series of activities and touch-points. It’s a follow-on resource to the Persona Canvas. If you haven’t looked at personas...
Posted 1 July 2019
Audience Persona Template
When it comes to digital marketing, understanding your audiences is key to getting results. Our audience persona template will enable you to get familiar with each of your different audiences.
Posted 1 July 2019
Digital Marketing Strategy Toolkit
Our Digital Marketing Strategy Toolkit is a set of four templates designed to help charity leaders and those involved in their charity's marketing and communications develop and implement an effective digital marketing strategy.
Posted 1 July 2019
Digital Marketing Strategy Template
The Digital Marketing Strategy Template will help you think through your digital marketing and communications activity in a more planned way.
Posted 1 July 2019
Digital Campaigning – Digital Leadership Stories
In this film, Mevan Babakar, Head of Automated Factchecking at independent factchecking charity, Full Fact shares her thoughts on testing out digital campaign messaging, using data and analytics to shape voice and content, and the...
Posted 21 June 2019
10 Tips for Improving your Charity Communications and Sustainability
Follow these 10 principles and you are sure to see an improvement in not only your charity's communications but your financial sustainability as well.
Posted 20 June 2019
A Guide to Measuring Impact
Measuring impact should be a fundamental function within any charity. Demonstrating and effectively communicating impact is the best way to articulate why your charity does.
Posted 20 June 2019
