Marketing for Charities: Free training
Free online marketing training for charities
Want to strengthen your charity’s marketing and reach more supporters?
Thanks to support from The Marketing Trust, we’re offering your charity free, online training led by industry experts.
Choose from our Digital Marketing or Marketing Essentials training and gain practical skills you can put to use straight away.
Places are limited, so sign up today to secure your spot!
I have gained so much from this training; I feel I have a much better understanding of digital marketing and how it can help. It no longer looks like a monster, but a tool I can work with to increase the impact of our organisation in the community
Herve Bessieres, Munro Health
Our free marketing essentials course
Join our hands-on workshop to explore how traditional marketing channels, like print, radio, and local events, can work alongside digital to strengthen your charity’s marketing plan. You’ll learn how to combine offline and online approaches to build meaningful relationships with your community and reach audiences who may be harder to engage online.
Led by marketing and advertising strategist Amanda Jones, this session will build on what you already know about marketing and give you the tools and confidence you need to boost your skills.
What you'll learn:
- What marketing is and how it can benefit your organisation.
- How to assess your organisation’s position and create a marketing strategy with clear, actionable goals.
- How to choose the right marketing channels and develop content that delivers results.
- Crafting messages that resonate with your audience.
- Working with local press and journalists to amplify your message.
- Creating impactful marketing materials that connect with your community.
Online session dates:
Please note that these workshops are online and our in-person workshops are now fully booked.
Each online workshop has two sessions, both 10:00 – 12:30. Please ensure you can attend both sessions.
I gained a really thorough grounding across lots of different aspects of marketing. I especially gained confidence around pitching, developing a campaign, and understanding audiences.
Iulia Teodorescu, Volunteer Centre Hackney
Our free digital marketing course
A strong digital marketing strategy is key to cutting through the noise, growing an engaged community, and reaching new audiences. Our free, intensive two-day workshop will equip your charity with the tools and confidence to do just that.
Led by digital marketing expert Andrew Davis, who has trained over 11,000 people worldwide, this session offers hands-on guidance to create a tailored digital marketing plan for your organisation. You’ll leave with actionable strategies to implement immediately.
What you'll learn:
- How to assess your charity’s current digital marketing resources.
- Integrating essential channels, tools, and trends into your strategy.
- Building a practical, realistic digital marketing plan.
- Understanding the latest challenges and opportunities in the digital space.
You’ll also benefit from our follow-up support sessions on SEO, analytics, and drop-in clinics led by industry experts to ensure your continued success.
Don’t miss this opportunity to grow your charity’s impact through effective digital marketing!
Online session dates:
Please note that these workshops are online and our in-person workshops are now fully booked.
Each online workshop has two sessions, both 10:00 – 12:30. Please ensure you can attend both sessions.
Who should attend our training?
If your role whether paid, part-time or voluntary includes one or more of the following functions, this training is for you!
- You are responsible for the day-to-day management of their organisation’s digital marketing.
- You have a role which includes elements of communications.
- You want to develop new ways to communicate for your cause.
With thanks to our funder
We would like to thank The Marketing Trust for their generous support in funding this initiative.
The Marketing Trust is an independent charitable trust which makes grants of financial assistance to charitable, volunteer, educational and other organisations for the purposes of training their staff, volunteers, young people and the general public in any or all aspects of marketing understanding and/or execution, and to appreciate the role of marketing in today’s society. 
Our Corporate Partners
We enjoy outstanding support from the media industry. Our partners include:
