Marketing for Charities: Free training

Free marketing training for charities

Four people, sat around a meeting table, talking.

Are you looking to boost your marketing skills and learn first-hand from an industry expert?

Thanks to support from The Marketing Trust, we’re offering you a unique opportunity to enhance your marketing knowledge, completely free of charge. 

Sign up today for our full-day, in-person Digital Marketing Training or Marketing Essentials Training to take your skills to the next level.

Online training sessions will be announced soon.

Sign up here

I have gained so much from this training; I feel I have a much better understanding of digital marketing and how it can help. It no longer looks like a monster, but a tool I can work with to increase the impact of our organisation in the community.

Herve Bessieres, Munro Health

Digital Marketing 

A strong digital marketing strategy is key to cutting through the noise, growing an engaged community, and reaching new audiences. Our free, intensive one-day workshop will equip your charity with the tools and confidence to do just that. 

Led by digital marketing expert Andrew Davis, who has trained over 11,000 people worldwide, this session offers hands-on guidance to create a tailored digital marketing plan for your organisation. You’ll leave with actionable strategies to implement immediately. 

What you'll learn

  • Assess your charity’s current digital marketing resources.
  • Integrate essential channels, tools, and trends into your strategy.
  • Build a practical, realistic digital marketing plan.
  • Understand the latest challenges and opportunities in the digital space.

You’ll also benefit from our follow-up support sessions on SEO, Google Analytics, and drop-in clinics led by industry experts to ensure your continued success.

Session dates

  • Fully booked: Cambridge, Monday 27 January 2025, 10am – 4pm, Clay Farm Centre, Hobson Square, Trumpington, Cambridge CB2 9FN 
  • Fully booked: Birmingham, Tuesday 28 January 2025, 10am – 4pm, The Warehouse, 54-57 Allison St, Birmingham B5 5TH 
  • Fully booked: Manchester, Wednesday 29 January 2025, 10am – 4pm, Levenshulme Inspire, The Inspire Centre, 747 Stockport Road, Manchester, M19 3AR   
  • Belfast, Friday 31 January 2025, 10am – 4pm, Innovation Factory, 385 Springfield Road, Forthriver Business Park, Belfast BT12 7DG 

Don’t miss this opportunity to grow your charity’s impact through effective digital marketing!

I gained a really thorough grounding across lots of different aspects of marketing. I especially gained confidence around pitching, developing a campaign, and understanding audiences.

Iulia Teodorescu, Volunteer Centre Hackney

Marketing Essentials

Join our hands-on workshop to learn how to effectively use traditional marketing channels like print, radio, and local events to build meaningful relationships with your community. This course is perfect for organisations looking to reach audiences who may not be online or engaged with digital platforms.

What you'll learn

  • What marketing really is and how it can benefit your organisation.
  • How to assess your organisation’s position and create a marketing strategy with clear, actionable goals.
  • How to choose the right marketing channels and develop content that delivers results.
  • Crafting messages that resonate with your audience.
  • Working with local press and journalists to amplify your message.
  • Creating impactful marketing materials that connect with your community.

Session dates

  • Fully booked: London, Tuesday 4 February 2025, 10am – 4pm, Voluntary Action Islington, 200a Pentonville Road, London N1 9JP
  • Brighton, Tuesday 11 February 2025, 10am – 4pm, Freedom Works, Barts House, Black Lion St, Brighton and Hove, Brighton BN1 1JE 

Who should attend the training? 

If your role whether paid, part-time or voluntary includes one or more of the following functions, this training is for you!

  • You are responsible for the day-to-day management of their organisation’s digital marketing. 
  • You have a role which includes elements of communications.
  • You want to develop new ways to communicate for your cause.

Each session only has 15 spaces, so make sure you secure your place. Places are selected on a first come, first serve basis.

Sign up here

The Marketing Trust logo

We would like to thank the Marketing Trust for their generous support in funding this initiative. 

The Marketing Trust is an independent charitable trust which makes grants of financial assistance to charitable, volunteer, educational and other organisations for the purposes of training their staff, volunteers, young people and the general public in any or all aspects of marketing understanding and/or execution, and to appreciate the role of marketing in today’s society. 

Our Corporate Partners

We enjoy outstanding support from the media industry. Our partners include: