Mobilising audiences
Gabby Edlin, CEO and Founder of Bloody Good Period takes a deep dive into how they mobilised the Bloody Good Period audience into taking action, what challenges they faced along the way and some tactics...
Posted 14 July 2021
Gabby Edlin, CEO and Founder of Bloody Good Period takes a deep dive into how they mobilised the Bloody Good Period audience into taking action, what challenges they faced along the way and some tactics that could help your own organisation.
Digital Campaigning – Digital Leadership Stories
In this film, Mevan Babakar, Head of Automated Factchecking at independent factchecking charity, Full Fact shares her thoughts on testing out digital campaign messaging, using data and analytics to shape voice and content, and the...
Posted 21 June 2019
The Digital CEO – Digital Leadership Stories
How can a CEO be an effective ambassador not only for their charity’s digital profile but also for leading digital transformation from within the organisation?
Posted 20 June 2019
People Driven Content – Digital Leadership Stories
In this film, Communications & Campaigns Manager Rachael Townsend and Youth Engagement Officer Nia Mack at youth charity, RECLAIM explain how you can empower your audience and service users to create engaging digital content for...
Posted 19 June 2019
Getting Started with Digital – Digital Leadership Stories
In this film Lisa Jones, Communications and Campaigns Manager at women’s charity, Agenda explains how implementing a digital strategy can help small charities punch well above their weight in all aspects of communications, notably campaigning.
Posted 17 June 2019
Creating an Engaged Digital Community – Digital Leadership Stories
In this film, Laura May, Communications Manager at Multiple-Sclerosis charity MS-UK, provides practical tips on how to build and engage with service users online to grow your audience.
Posted 14 June 2019
