Engaging youth in climate conversations
Delve into key strategies for engaging Gen Z in climate conversations, straight from Gen Z themselves.
Posted 3 August 2023

In this film Lisa Jones, Communications and Campaigns Manager at women’s charity, Agenda explains how implementing a digital strategy can help small charities punch well above their weight in all aspects of communications, notably campaigning.
As a relatively new charity, Agenda share their digital journey of starting from scratch to building an engaged and active audience online. Lisa puts forward the types of questions you should be asking about your audience before you invest time, energy and resource into content production.
This film will also provide you with guidance for interacting with both positive and negative followers and engagement on social media and also provides practical tips on how to can engage your charity’s board in your organisation’s digital journey.
This film belongs to a five-part series, and offers you an inside look into small charities that are leading the way in digital. Each film explores a key area of digital communications and provides unique advice and learning from digital leaders working across the sector …
The films touch upon five different digital themes: Creating an Engaged Digital Community, Getting Started with Digital, People Driven Content, The Digital CEO and Digital Campaigning.
Produced as part of Media Trust’s Digital Leadership Programme, these films have been made possible thanks to funding from the Department of Digital Culture Media and Sport.
Delve into key strategies for engaging Gen Z in climate conversations, straight from Gen Z themselves.
Posted 3 August 2023
This guide delves into the importance of AI for your charity and offers examples of prompt formulas to amplify the impact of your copy and imagery.
Posted 11 July 2023
Whether you’re in the charity sector or not, there are valuable lessons we can all learn from how small charities communicate their messages
Posted 19 June 2023