With two billion users logging in every month, YouTube provides an exciting way of increasing awareness and understanding of your charity through video. Learn directly from a Google trainer about how to understand your brand and target audience’s behaviours, write, storyboard and film engaging videos, market your content to beneficiaries and measure your success.

Getting started with analytics

Did you know Google Analytics is changing? Universal Analytics will be retired on 1 July, 2023. Now is the perfect time to find out more about the new platform, Google Analytics 4, and what action...

Posted 21 September 2022

Instagram fundraising toolkit

The purpose of this Instagram fundraising toolkit is to equip nonprofits and charities with the knowledge and tools to help enable and empower their digital community to support their causes.

Posted 6 July 2022